Meet the New Captain

Hello! I thought it would be useful to provide an introduction to myself as the new

captain of SeaWatch Books. First, I’d like to express my thanks to Bob and Cathy for building a great brand and publishing high quality, beautiful books all these years. I’m honored to take the mantle. 

Besides being Sonofasonofasailor on the Model Ship World forum, my name in the real world is Mike Ellison. I have been building models since my youth starting with plastic kits (my first ship model was USS Enterprise, which I built at the age of 14). But, as is often the case with modeling, life intervened and college, professional, and family obligations took center stage for many years. I returned to modeling about 10 years ago and am a member of the Ship Model Society of New Jersey.

I graduated from Syracuse University in upstate New York in 1994 with degrees in Finance and Marketing. It was here where I met my wife Caroline and we got married a few years after graduating. After starting a career on Wall St., I had an opportunity to join my father in launching and building a marketing research firm, which has grown to nearly 100 people in New York City. My father is largely retired from the business and I continue to build and grow that company.

My wife and I reside in New Jersey and are soon to be empty-nesters. I am truly looking forward to building SeaWatch Books and continue to serve the ship modeling community. If you have any questions or ideas on how we can improve on our service, please email us at



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Welcome and so glad to see Seawatch Book launched with a new captain at the helm. I own 98% of the current library and love the collection. Please add and expand! Best of success to you!

Dennis Ceru

thank you and all the best for this new adventure . I am now able to finally have all the 3 fantastic book of the young America build.


All the best Mike. I am very pleased to see that SeaWatch Books is back in business.

David Webber

Welcome aboard your new ship, Captain! Congratulations.

Ron Neilson

Mike, THANK YOU for bringing back the entire Swan Class Sloops series! I had given up all hope of ever securing the complete set of these books & then I read about you taking the helm of SeaWatch Books. Congratulations & I look forward to purchasing more current & future works from you!!!

Kevin Pavlina

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